The Unexpected Journey

Our target audience are the foreigners or tourist, so, we expect to find foreigners using bus stop in KL, but unfortunately, we found none of them using bus stop in KL, except "Hop On Hop Off" buses that take them around KL. We also found that most of them prefer to walk than to ride a bus.

So, we decided to guide them to use "Rapid KL" instead of walking and Hop On Hop Off. Compare to the Hop On Hop Off, the ticket price for Rapid KL is more cheaper (which is RM2.00 only for Rapid KL rather than spending RM30.00 for Hop On Hop Off). Moreover, with Rapid KL, the tourist can also choose the place where they want to visit. Walking might save their budget, but they are actually wasting their time, so, for just RM2.00, should be no problem for tourist; they can save their times, and enjoy their visit to a lot more places rather than just a few places, if they are walking.

by Syafiq Khaidir.